Copywriter Marketing Communication Specialist

The ACT Arts Centre
Full Time
Maple Ridge, BC
$46,500–$50,000 a year
Posted 30+ days ago
Job description
Position: Copywriter and Marketing Communications Specialist Reports to: Manager, Marketing, Communications and Brand Liaises With: Design and Digital Marketing Specialist, Patron Sales and Services Manager, Arts Learning Programs Manager, Gallery Manager and Curator Status: Non-exempt, Full time, permanent Hours of work: Full-time, Monday – Friday (40-hour work week) Hybrid remote considered Application deadline: Until filled Compensation: $46,500- $50,000 annually, based on experience; extended health benefits after 3 months; paid vacation. The ACT Arts Centre (The ACT), located in Maple Ridge and part of the Greater Vancouver Regional District (GVRD), is the leading provider of engaging, vibrant and excellent Arts Learning Programs, Gallery Exhibitions and Performing Arts Presentations for the growing communities of the region. Opened in 2003, the 486-seat theatre, studio theatre and instruction studios are home to many cultural and community events, delivering an array of diverse arts and cultural programming and activities to over 80,000 patrons annually. The Marketing and Communications Department is responsible for developing, creating, and distributing all communications to drive The ACT brand in an exceptional and positive manner, including meeting sales and participation targets while delivering a superlative customer experience. The Marketing Department is data-driven and conducts continuing demographic and other research to retain and engage current patrons/participants in new ways and more frequently; reach and acquire new patrons/participants; and increase participation in The ACT programs from a wider range of patrons/participants. The Copywriter and Marketing Communications Specialist will be our brand’s ‘voice’, responsible for creating persuasive, creative and engaging copy for all marketing and promotions, using best practices of contemporary marketing and communications strategies. This role also supports marketing communications initiatives that include email marketing with messaging, creating urgency and excitement delivering a specific call to action. The role creates copy and messaging on all platforms for a series of approx. 50 performances, numerous educational activities and assists with editing copy for Gallery exhibitions. The ideal candidate will have imaginative copywriting and marketing project management skills combined with a solid understanding of email, digital marketing, and direct mail best practices to support acquisition and retention campaigns that maintain and enhance The ACT ‘s brand. Specific Responsibilities: · Develops creative, persuasive messaging and content for all platforms: webpages, e-newsletters, social media messaging, advertising, press releases, signage, print publications, SEO, and content marketing/thought leadership. · Participates in strategic planning with the Marketing Department team · Meets regularly with the Marketing team, providing regular updates through informal and formal communication. · Other duties, tasks and projects as may be assigned by the Manager, Marketing Communications and Brand. Qualifications · Undergraduate Degree in English, Journalism, Communications, Marketing, Arts Administration or Public relations required · Education in a marketing-related program and/or experience in a professional marketing setting or working knowledge of contemporary marketing and communications strategies and practices · Excellent, effective, creative written communication skills · Knowledge of digital and social advertising platforms such as Google Ads and Meta for Business · Knowledge of platforms such as Hootsuite and SurveyMonkey would be ideal · Understanding of and/or participation in arts and culture, especially the live performing arts and events. Cultural and artistic literacy in the arts community. · Exceptionally strong project management and time management skills. · Ability to conduct analysis, plan, organize, manage, monitor, complete, and evaluate projects within allocated time and resources · Ability to effectively manage multiple tasks and priorities. Ability to prioritize and work effectively under pressure to meet deadlines · Ability to work effectively both independently and as part of a team · Proficient is MS Office (Word, Excel, PowerPoint) and Outlook · Must have a criminal record check with vulnerable sector check completed upon hiring. Eligibility · Canadian citizen, permanent resident, or a person to whom refugee protection has been conferred under the immigration and Refugee Protection Act for the duration of the employment · Valid Social Insurance Number at the start of employment and be legally entitled to work in Canada in accordance with relevant provincial or territorial legislation and regulation. The Maple Ridge and Pitt Meadows Arts Council and ACT Arts Centre is committed to upholding the values of equity, diversity, and inclusion in our performing, learning, volunteering, and work environments. We welcome applicants who will work respectfully and constructively with differences among a broad spectrum of employees and members of the community. Job Types: Full-time, Permanent Salary: $46,500.00-$50,000.00 per year Benefits: Dental care Extended health care Flexible schedule Paid time off Vision care Flexible Language Requirement: French not required Schedule: Monday to Friday Ability to commute/relocate: MAPLE RIDGE, BC: reliably commute or plan to relocate before starting work (required) Experience: copywriting: 1 year (required) Work Location: Hybrid remote in MAPLE RIDGE, BC

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